Along with optimizing key pages of a Web site for high rankings in the spidering search engines, it's usually necessary to create individual directory descriptions and submit them to the major Internet directories. Search directories are becoming just as important, if not more important, than search engines.

Some Web sites do not lend themselves to being rewritten or redesigned as necessary to achieve high rankings in the spidering search engines. Examples would be highly graphical or Flash sites. However, when submitted carefully and correctly, these sites can still achieve high rankings in the major directories such as Yahoo!, Zeal and DMOZ.

Once a site is listed in the major directories, it can be very difficult to change the listing for a more favorable one. Because of this, it's crucial for all Web sites to be submitted to these directories by carefully following each directory's varying submission rules. HighRankings.com has years of experience submitting to Internet directories, and knows how to carefully craft directory descriptions that utilize your important keyphrases. Our descriptions have less chance of receiving unfavorable editing by directory editors, because we understand each directory's submission criteria. Where necessary, we've been very successful at appealing unfavorable descriptions at Yahoo! and DMOZ.

Directory submissions are included with our traditional search engine optimization services.

Directory submissions include:

• Keyphrase research to find the most appropriate keyphrases for your site;

• Carefully crafted directory descriptions utilizing your most important keyphrases and geared toward each directory's specified criteria;

• Category research to ensure your site is submitted to the most appropriate category in each directory.

Express Submit fees charged by the directories themselves, will be billed in addition to our fees. Currently, for commercial sites, Express Submit fees are necessary to be listed in Yahoo! ($299 per year). We can also submit your non-commercial pages to Yahoo! with no registration fees, however, where your budget allows, express submissions are recommended.